Project her: breakthrough the fear energy
Since May, I've felt lost and behind in my pursuit of business growth, followers, and clients. I found myself drowning in a sea of coaching programs, chasing trends, and battling the fear of failure. Personally, this quest for external validation led to weight gain, peak anxiety, and emotional eating like never before.
As we approach Q4, with just four months left until 2025, I reflect on the challenges this year has brought, both personally and professionally. It's time for a change. I'm launching a 90-day challenge to become "her" - the version of myself I aspire to be. I'm tired of the same routine, of seeking refuge in food, and listening to my negative inner voice. It's time to discover myself, experiment, and create a healthier routine.
Before diving into this challenge, I want to express my gratitude to those who've inspired me, especially to
Your words have resonated deeply, giving me the courage to speak about this challenge and realize the power of my own voice.I want to break free from the cycle where lack of results leads to stopped posting, self-deprecation, and constant restarts. I want to embody "her" - the version of myself with a successful business. How would she behave? Would she stop when engagement drops, or would she continue, speaking from the heart to her community? This challenge isn't about declaring everything as wrong. It's about acting as the person you want to be in your business and personal life. Society often makes us feel valueless when we're lost or not meeting its norms. This challenge is designed to show you that you have value, regardless of circumstances or judgments from those who see you as behind in life.
When you watch videos about "becoming her" or "being that girl," they often focus solely on aesthetics. I never saw myself in those portrayals because my life isn't aesthetic. I believe there's a missing piece - the mindset and business aspect. Without the right mindset, you can't reprogram your brain to believe you deserve success. Yes, exercise, eat better, have a morning routine - but the goal is to work on your identity, to be the person you wish to become because it seems distant. You are already that person; you're just afraid, hiding behind excuses of lack of time, people-pleasing, or impostor syndrome.
If you want to join this challenge, just add this picture at the end of your post and/or tag me in your IG story at @alyciakiyeko.
Project Her combines three elements: the 12-week year concept, atomic habits, and the five connections of femininity (which I've developed). As Q4 approaches, I want to stop playing small, create content that speaks directly to my dream community, sell without fear, and launch offers I've had in mind for years but never dared to pursue. No more excuses - it's time to be bold. For 90 days, we prioritize ourselves. We're aiming for a 360-degree change to level up, going beyond just physical appearance or money. We're seeking a quantum leap to become our own truth. You deserve the life you dream of, regardless of your self-perception or circumstances. I see your potential, and we'll do this together - you're not alone.
Project Her is a 90-day challenge focusing on mindset, body, and business. Start by identifying why you've come to dislike your life, feel lost, and recognize the habits preventing you from reaching your goals. Define the identity you wish to embody. If you're unsure, look to a coach or influencer you admire - what's their personality, their personal and professional habits? Use this to write your objectives and the habits you want to implement.
We're not relying on motivation, but on discipline. It's easier to add or motivate based on the identity we want, rather than counting on fleeting motivation.
If you want to participate in Project Her, you don't have to wait for a Monday or the start of a month. We're starting September 1st (I began on August 29th), but you can start whenever you're ready.
For mindset and identity: Work on becoming your own truth. If you want a six-figure business, wouldn't you sell every day? Would you fear addressing topics even without likes? The answer is no. I'll provide journal prompts in the coming days to help you work on your identity for the next 30 days.
Also, read a minimum of 10 pages daily and write every day (journaling or creating posts).
For your body: Find a healthier diet that suits you and exercise for at least 30 minutes daily. The goal is to move your body to reduce anxiety and avoid spending all day behind a computer searching for topics you never post (this can be walking, dancing, gym, or swimming). The better you eat, the less anxiety you'll have. Also, get ready every day, take care of yourself regularly. The better you feel, the more you'll want to share and be productive. Prioritize a nighttime routine and adequate sleep.
For your business: Work on it consistently for 90 days. Set objectives and habits you'll maintain regardless of fatigue, negative voices, or other obstacles. For example, I've committed to posting daily on Substack, TikTok, and Pinterest, addressing topics I previously avoided because I thought they were overdone. I'm selling regardless of likes and comments.
Remember to practice self-compassion. If you miss a day, don't berate yourself - just resume the challenge the next day. If you're feeling down, leave a comment. Act as if you already have your dream life. The goal is to give 100%, even on days when morale is low.
Remember, this journey isn't about perfection – it's about progress and consistency. There will be challenging days, but each step forward, no matter how small, is a victory. Embrace the process, celebrate your wins, and learn from the setbacks. You're not just changing habits; you're reshaping your identity and creating a life aligned with your true self.
As you embark on this 90-day adventure, know that you're part of a community of like-minded individuals all striving for growth and authenticity. Your journey may inspire others, just as you've been inspired to take this leap. Trust in yourself, stay committed to your goals, and watch as you transform into "her" – the empowered, successful, and fulfilled version of yourself.
The path to becoming your best self starts now. Are you ready to step into your power and create the life and business you truly desire? Let's make these next 90 days the beginning of your most authentic and successful chapter yet.
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